What you DON'T want to advertise on your vehicle

I was driving along today and noticed a truck with very large writing on the back window. It said "Don't Spread My Wealth Spread My Work Ethic". It seemed like a fair enough comment. The truck was covered with writing, and we were at a stoplight, so I kept reading.

I saw an Obama style bumper sticker that said "Buck Fama". Nice I thought. I kept reading. Under the political bumper stickers, was a business logo. In fact the entire side of the truck was covered with a business logo. But it doesn't really matter to me what the truck was advertising... it could have been selling ice cream from heaven, I was turned off by the vulgar bumper sticker.

This business man made several fatal errors when advertising politics on his business van.

1. The size of the political advertisement distracted from the business logos, thereby making people focus on it and not his adverstising.

2. One of the advertisements was (slyly) vulgar and thereby off putting.

3. He should have save politics for his personal car. By putting this strong statement on his car, he has sent a good amount of potential customers to the competition. People will work with you until you start discussing politics. As soon as they realize your politics might differ, well, you could lose customers.

It is hard to see the most offensive bumper sticker, but see the picture below to see how the political statement takes away from the other advertisment. At a stop light, you only have so much time to read the truck in front of you... Mine was taken up by the bumper sticker and lettering on the window. Fortunately I took a picture.

Finding the Right Bloggers to Promote Your Business

Using Bloggers to Promote Your Business

Getting paid to blog can be seen as selling out to many bloggers, but for others, it is a way to cover the expenses of the blog which is often a labor of love. As someone who has been reading and writing blogs for many years, I definitely see both sides of the fence. No one wants to follow a blog that includes far too many obvious commercials. Still a blogger spends a lot of time creating the blog, and it is nice to get a little monetary compensation from time to time.

Read full article here

Suggested reading: Blog Marketing: The Revolutionary New Way to Increase Sales, Build Your Brand, and Get Exceptional Results

Tips for Using Twitter for Business

Twitter is a website that users can use to find out what their friends are doing right now... or at least the last thing they reported. People announce that they have just woken up. They tell you about their meals. They say nighty-night. And frankly, I could care less.

Twitter certainly has it's value, especially if your family lives across the miles. You can let your parents know what you are up to. You can keep tabs on your best friends. You can get updates from classmates if you are a student. For many people it is just plain fun. Personally, I like to use twitter to promote my business.

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Book Suggestion: Twitter Power: How to Dominate Your Market One Tweet at a Time

Back to school tips for Work at Home moms

For many work at home moms it means more time to work. For others, like me, it means more work because you either homeschool or volunteer at school during the school year.

Here are some things to keep in mind in the coming month.

1. Christmas will be here before you know it. Plan a few open houses and Christmas sale events now. Decide what your Holiday specials will be.

2. Schedule time to work on your business. Don't just let life happen and try to work around it. You will find you have accomplished nothing.

3. Enjoy your kids while you can and remember why you are working from home in the first place.