The people who responded to my last post on what you want in a networking group said they like referrals. (still open for comments)
I agree.. referral business is a large part of networking. How referral networking works.
Individual business people working separately can bring in a moderate amount of business. Sally may sell Tupperware and does just fine. If you asked Sally if she knew someone that did hair, she might tell you about someone she heard about, but not know their reputation. But, in a networking group that give referrals to group members, Sally would tell her customers about Mary Ann, because she knows of several people who rave about their experience with her, plus she had her hair done too.
This increases Maryann business and Maryann is quick to mention someone in the group too, especially Sally who has already sent business her way.
If you are a member of a network group, I am going to issue a challenge. The Christmas try to purchase 1/2 of your Christmas and Holiday gifts and services from someone in your group. I promise you that not only will you see the businesses of your friends grow, but yours will grow as well.
If you live in Gwinnett and/or belong to our networking group, scroll down to view all of the businesses (in the sidebar) you can buy from this holiday season.
by Andrea Hermitt www.ahermitt.com
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